AleSmith Brewing Company Hosts Pawmicon Event July 9th


Helen Woodward Animal Center’s PUPular Summer Event Welcomes Superfuzzies, Big and Small…

SAN DIEGO, CA (June 2023) – In just a few weeks, Helen Woodward Animal Center returns with one of the biggest crowd-pleasers of the summer, PAWmicon!  The adorable event invites pets (and their people) to celebrate the spectacular feats of superhero adopters at this annual Pop Culture-themed Dog Cosplay spectacle.  Paying homage to Comic-Con International, PAWmicon is gearing up, in full tail-wagging force, to burst onto the scene in a brand-new location that offers plenty of space and activities for Superfuzzies big and small.  Helen Woodward Animal Center and Blue Buffalo bring you the 11th Annual PAWmicon,presented by Fetch the Dodo.  The beloved event will be held on Sunday, July 9, from 11 a.m. to 2:30 p.m. at AleSmith Brewing Company, located at 9990 AleSmith Ct, San Diego, CA 92126.

Helen Woodward Animal Center launched PAWmicon in 2012 based on an observed parallel between orphan pets and Comic-Con attendees.  While comic book enthusiasts wait all year for Comic-Con International, hoping to catch a glimpse of their favorite action-adventure stars, orphan dogs and cats at Helen Woodward Animal Center will wait a lifetime to meet their superheroes – individuals with one sole mission…to rescue an orphan pet.  Planned as a cute adoption gimmick, the promotion drew the attention of fans and animal-lovers across the city, eventually blossoming into an annual event that has grown in pup-ularity and gained global attention with each passing year.

Helen Woodward Animal Center is delighted to welcome pets and people back to PAWmicon for some nose-to-nose, meet-and-greet action. This family-friendly event is FREE to enter and encourages attendees to grab their canine sidekick and celebrate with themed photo backdrops, animal art vendors, a Nelson Photo’s 360 Photo experience, music, games and activities for kids, trivia, opportunity drawings, food trucks and more.

The highlight of the event is the all-important PAWSplay Contest for superheroes and their heroic dogs.  The PAWSplay Contest is separated into three fun categories including Superheroes & Super Villains; Pop Culture Pups, and Dynamic Duos, Trios & More, for those who want to dress up alongside their fuzzy family member or have multiple dogs in costume.  Costume contest entries are $20 per contest.

Admission into PAWmicon is FREE but must be reserved in advance.  Trivia Contest entry is $10 per person.  A 2023 limited-edition PAWmicon t-shirt can be purchased for $20.  Get FREE admission tickets and enter contests here: www.animalcenter.org/pawmicon.

Proceeds from PAWSplay contests and activities, all support Helen Woodward Animal Center pets and programs.

At its core, this unique event has one life-saving mission:  To inspire individuals to perform a superhero action of their own and adopt an orphan pet.   Upon adoption, these furry sidekicks will quickly reveal their own superhero abilities to save us right back.

Grab your snuggly superhero and the whole family and head to PAWmicon at AleSmith Brewing Company on Sunday, July 9th, for a celebration of heroes big and small!

For more information about PAWmicon, visit https://animalcenter.org/events/pawmicon/.

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